Crafting Century21's Dynamic Global Portal (The Largest Real Estate brand in the world)

In my leadership role, steering the development of the Century21 portal within the adaptable Xomio platform, I successfully translated extensive and complex client needs into fully functional features. Collaborating seamlessly with cross-functional teams, together we hit our deliverables, delivering a robust solution with a keen focus on the client's unique requirements.

The Century21 portal presented distinct challenges, including layered SEO goals and a customized map search structure, notably in key metropolitan zones like New York, Sydney, Chinese megacities, and Tokyo. My role went beyond understanding; it involved implementing bespoke solutions to ensure precise results for users.

With Century 21 being the largest real estate brand in the world, it meant managing a vast database of over 850,000 listings, in 19 languages demanding a meticulous approach to multilingual functionality. I spearheaded efforts to authentically translate each page, emphasizing clarity without machine translations. We achieved this with our dedicated internal translation team, who specialize exclusively in real estate translation, ensuring accurate terminology for consumers, thanks to an industry-specific translation process.

Beyond language considerations, my involvement extended to creating a fully accessible and inclusive portal. Offering settings for 19 languages, diverse measurement types, and various currency options, including crypto, showcased my commitment to meeting the global client's vision.

The portal's adherence to country neutrality, equal visibility, and unbiased listing features underscored my strategic implementation of logic rules. These rules, rotating and showcasing different countries with each refresh, ensured fair access to listings for all countries.

This accomplishment isn't just a testament to the capabilities of the Xomio platform but highlights my leadership in navigating complex client requirements, fostering collaboration among diverse teams, and delivering a globally accessible real estate solution.